Elevate Your Style with Dead Rep
Discover the latest trends and hottest styles with Dead Rep. Elevate your wardrobe with our premium gym and streetwear collection.
Our Story
Dead Rep was built out of Boerne, Texas — where hard work isn’t a slogan, it’s a way of life. I started this brand because I believe the real work happens when no one’s watching. It’s the early mornings, the missed reps, the moments where failure isn’t the end — it’s the goal. Dead Rep is for the ones who live for the grind, who wear their effort like armor. This isn’t about flashy lifts or perfect form — it’s about the unseen reps, the relentless mindset, and the strength you build when you refuse to quit. Dead Rep is a piece of me — and a reminder to anyone out there: the work you do in silence is what defines you.
Brand Overview
Dead Rep is built for the relentless. We represent the work no one sees — the early mornings, the late nights, and the moments where quitting isn’t an option. Our gear is raw, durable, and built for those who live past the last rep. At Dead Rep, failure isn’t defeat — failure is the goal. We aren’t here for flash. We’re here for the grind, the grit, and the strength that’s earned when nobody’s watching. Dead Rep is more than clothing — it’s a mindset.
Our Collections
Dead Rep is made for the work that breaks you and builds you. Every piece is tough, raw, and built to last — made for those who live in the grind, not the spotlight.
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Gym Collection
Discover comfort and style with our gym collection, designed to enhance your workout experience while keeping you on-trend.
Streetwear Collection
Step up your street style game with our streetwear collection, a blend of urban trends and bold statements that reflect your personality.
New Arrivals
Stay ahead of the fashion curve with our latest additions, showcasing the most up-to-date trends and designs.